Highly Custom FoolProof Programs
How Does Highly Custom differ from FoolProof Standard?
FoolProof offers smaller credit unions a link to a standard version of our FoolProof programs. All credit unions using the standard program have identical websites, stories, and programs, except for logo branding in a designated box.
Our Highly Custom program—what this entire website is all about—allows FoolProof to brand a special, more feature-laden, completely customized version of FoolProof to your credit union.
Highly Custom features:
(None of these features are available to Standard FoolProof credit unions.)
- You become the only Highly Custom FoolProof credit union in your competitive field.
- Under certain conditions, you can receive an exclusive FoolProof territory.
- You decide your own name for certain programs.
- You make critical decisions on the “look" of most programs.
- Twice a month you receive completely customized feature videos shot by FoolProof’s full-time video crew—and you have input on the video topics.
- Each month we can write a custom consumer advocacy article for your credit union based on a topic that aligns with your current marketing focus.
You receive a custom version of FoolProof’s Super Database. The Database contains hundreds of articles and videos, and we provide you suggested links from all our database articles and videos to appropriate locations on your own website.
- We provide extensive use of RSS Feeds for articles and breaking news.
- We provide social networking tags.
- You receive custom “Buying Guides” completely tailored to your programs and products.
- FoolProof hosts a webinar with your staff to launch your Highly Custom Program.
- FoolProof hosts two webinars for your members each year, and you choose the topics, from home-buying to car-buying. And FoolProof’s presenters are nationally-known consumer advocates.
- A possibility of "FoolProof Live." A key FoolProof Team will come to your area and help launch your programs. Our team can speak at parent and teacher seminars and at schools. This is an extra cost item.
The biggest benefit for a Highly Custom credit union: FoolProof’s team of consumer advocates becomes directly associated with your credit union by name. FoolProof’s “Brand,” which includes endorsements by both the Consumer Federation of America and the National Association of Consumer Advocates, is a powerful one, and helps establish your credit union’s uniqueness in your competitive field.
Highly Custom FoolProof programs:
Highly Custom offers your credit union eight separate, web-driven consumer programs and tools. All of our programs emphasize the concept of safely navigating the free enterprise system. And safe navigation is a lot more than pure financial literacy: it’s learning how to think critically, to think defensively; to question those who want to touch your money. We emphasize safe navigation for teenagers and retirees alike.
FoolProof believes "safe navigation" is a skill that leads to a good credit union. All of our programs reinforce your members’—and your community’s belief—in the uniqueness of your credit union.
Eight separate programs and tools. FoolProof uses highly interactive online "modules" and dynamic websites to reach both members and non-members.
You receive the following seven programs, plus our Super Database: